Starbuck integrating cashierless technology of Amazon has opened its new café in the New York City allowing customers to order through app. They will not need to swipe their card or pay cash payment for their order. revealed that it will open two more cashierless locations in New York next year. This labour-saving technology step was to address the ongoing labour crunch in US that began during the pandemic. US restaurant staffing is 10% lower than required. And, to cover the gap of 10% many companies are deploying Artificial intelligence, robotics, and other technologies. Starbuck has used AI, robotics, and touch screen technologies.
The company has partnered with Amazon Go for the cashier-less café. The company will make all the drinks and the items of the chain’s menu available at the new locations in New York City. The location will have same staffing level just without a cashier. Customers can order café through Starbuck app or Amazon app and grab the coffee.